Orderain
Builder Settings

SEO

Manage your store's sitemap and robots.txt from the Builder's SEO settings to control how search engines crawl and index your storefront.

Open the Settings panel from the Builder's left menu, then choose SEO to control how search engines discover and index your store.

The SEO panel has two tabs:

  • Sitemap.xml. Tell search engines which pages exist and how important they are.
  • Robots.txt. Tell search engines which parts of your store they may or may not crawl.

Sitemap.xml

A sitemap is a list of your store's pages that helps search engines like Google find and index them. The Sitemap.xml tab shows each page as a row with a URL and a Priority.

URL

The page path, for example /home, /products, or /checkout. Click the field to pick from your store's pages.

Priority

A number from 0.0 to 1.0 that hints how important a page is relative to your other pages. Higher values suggest a page is more important to crawl.

  • 1.0: your most important pages (for example /home).
  • 0.8: key pages such as /products or /product-details.
  • 0.5: standard pages.
Priority is only a hint to search engines, not a command. It helps them prioritise crawling, but they decide the final ranking.

Adding and removing entries

Add an entry

Click + Add entry to add a new row to the sitemap.

Choose a URL and set the priority

A new row appears at the top. Open the Select URL dropdown to pick the page, then set its Priority value.

Edit an entry

Change the URL dropdown or the Priority value on any row at any time.

Remove an entry

Click the trash icon on a row to remove that page from the sitemap.

Give your most valuable pages, like your home and main product pages, a higher priority so search engines focus on them first.

Robots.txt

The Robots.txt tab controls your store's robots.txt file, which tells search-engine crawlers which parts of your store they may or may not access. Use it to keep pages such as the cart, checkout, or account pages out of search results while letting your products and content be indexed.

Instead of editing raw text, you build robots.txt as a list of rules. Each rule has three fields:

User Agent

The crawler the rule applies to.

  • All. Applies to every search engine.
  • A specific crawler, such as Google, applies the rule to that crawler only.

Allow

What the crawler is allowed to access.

  • All. The crawler may access the whole store.
  • You can also narrow this to specific paths.

Allow except

The paths to block from that crawler, even though the rest is allowed. For example /dashboard*, /cart*, /checkout* keeps those pages out of search results.

Adding and removing rules

Add a rule

Click + Add rule to create a new rule, then set its User Agent, Allow, and Allow except values.

Target a specific crawler

To apply different behaviour to one search engine, set that rule's User Agent (for example Google) and adjust its allow/block paths.

Remove a rule

Click the trash icon on a rule to delete it.

Save

Click Save to store your robots.txt rules.

Be careful with Allow except, blocking the wrong path can hide important pages, like your products, from search engines.

Publishing your SEO changes

After editing your sitemap or robots.txt, remember to Publish so the changes take effect on your live store.

General

Change your store's name, URL, favicon, and social sharing image from the Builder's General settings.

Cache Management

Clear your store's cache from the Builder settings so shoppers see your latest changes right away.

Copyright © 2026